Managing Your Blog Is Like Managing A Shop
Posted on February 9th, 2008 in Blogging Tips |

After working in retail for a short time now in my part-time job whilst I study, it came to me that there are many similarities in blogging and the organisation in a shop.
First Impressions Makes a Difference
Our shop emphasises the fact that the first isle must be looking in top shape for the customers as this is most likely the first place they will be looking. No one wants to walk into a shop and find that there are things missing, especially in the first isle, as this creates a bad impression. The same goes for your blog, things that stand out, and make your blog unique, creates a first impression for a user and this will determine whether they stay and subscribe, or look and leave. Remember, making your blog as good as it can be for when your reader’s first look at it will take you a long way.
Positioning Makes a Difference
Positioning of things is essential. In a shop I see many things that are positioned in places that I know will not be sold. I can’t change this or do anything about it but I know if something is hidden or not standing out to the customer, then it simply will not be bought. The same applies for advertisement positioning on your blog. Hiding your adverts or placing them in positions that the reader is not liable to click them. This means that you will not generate money as well as if you had put them in a better place. Ask your friends or a few of your readers privately where they would recognise adverts and you will find out better ways to position them.
People don’t Buy things that are To Expensive
There are comments that sometimes people find things to expensive, expensive things means that someone will choose another option or simply go to a different store. The same applies with pricing on your blog. Blogs that are popular, let’s take John Chow for example can charge large amounts of money for ordering up a review because they receive large amounts of visitors and can charge large amounts for this. I’ve seen many blogs charging extremely large prices that simply won’t sell because they are to high for what the blog will be offering in return in the form of visitors. Remember to try and price your blog private adverts low and when your start to receive buyers, then start to raise your game.
Having a Team Makes All the Difference
In a store, there can be hundreds of workers, and working together jobs get done more efficiently and they can please the customer better and this in turn helps the company grow as customers return. You may not have a team for your blog, but the equivalent is ‘Guest Bloggers’. Having guest bloggers working on your blog help your blog grow as they are adding content that your readers will like to read.
Have a good weekend.
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I need to get on that guest blogger train. There are times that I do need a break if only to work on other parts of the business. My traffic has gone way up and not keeping up with my posting schedule may present some issues. But some things you don’t learn until you get there.