Backlinks make the blogosphere go ’round.  We can’t lie to ourselves and assume that we can survive long term without sites like Google, Technorati, Yahoo, and others that rely heavily on linkage data.  So the only way to survive in an ever-changing world is to adapt.  And the only way to adapt to the Web 2.0 shift, is by building backlinks at a rapid rate.  The higher the authority, the better!

  1. Comment on Do Follow Blogs - Do Follow blogs are basically the rebels of the blogosphere.  Wordpress adds an attribute (rel=”nofollow”) to all outgoing links originating from the comment field of your blog.  They do this to fight spam, but it also hurts legitimate bloggers looking to make friends, comment, and obtain a few links at the same time.  If you comment on Do follow blogs, you’ll get a link for every comment you post.  You can check out a great Do-Follow blog list in just about every corner of the web.  Just do a Google search and you’ll be met with many of these lists.
  2. Article Submission - Once called “bum marketing”, the changes in Google’s algorithm have all but removed the “bum” from the title.  It’s not as easy as submitting an article, cross-linking to it and your blog, and sitting back as the money comes in any more.  But, it’s still an effective way to generate high-profile backlinks.
  3. Forums - Most of you don’t have your link in the footer of your forum profile?  Why?  This is another super easy way to build links.
  4. Blog Carnivals - Blog Carnivals used to be pretty popular, but they are a dying breed.  However, if you can find them, they can still get you quite a few links.  Blog Carnivals are basically a group of blogs that get together and write about the same topic.  One blogger decides to link to all of the articles (that’s one link!), and the bloggers that take part usually decide to link to the posts as well (several links!).
  5. Social Bookmarking - Every time you submit a post to sites like Digg, or REddit, you get a backlink to accompany that.  It’s one more easy way to generate a link or two for EVERY post that you create.
  6. Link to others - Generally if you link to other blogs, they will be more inclined to return the favor at some point.  Try it!
  7. Write Good Content - This should go without saying, but if your content is good, it’s going to get linked to no matter what you do.  People are always linking to good content they find in the blogosphere.
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